What could be better than learning digital marketing from the big player itself? Meta provides a bunch of free online courses related to marketing and advertising on its platforms under the name Facebook Blueprint Certification.
If you are a digital marketer, a business owner, a student, a mid-career professional, or anyone who just want to upskill and learn the nitty-gritty of online marketing, Blueprint Certification by Meta is probably the way to start off.
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The best thing is: these courses are free of cost. You get to learn valuable skills about internet marketing, branding, social media management, online advertising, and a lot more for free from the tech giant.
Let’s learn more about these free digital marketing courses by Facebook in this post.
General Details
Offered by: Facebook/Meta
Cost: Free
Number of Courses Offered: 25 +
Teaching Mode: Online
Deadline: No such deadline (You can enroll at anytime and they are self-paced)
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Is Facebook Blueprint Certification worth it?
Yes, it’s definitely worth it! These courses will not only add huge value to your profile but will also help you in scaling your own business as you’ll learn how to leverage Meta platforms like Facebook, Instagram, WhatsApp, etc. for marketing purposes.
After getting the certifications, you can display them on your resume, website, LinkedIn profile, or freelance market places. This way, you can get high-ticket clients and sell your services as a Facebook Certified Digital Marketer. Isn’t it cool? 😀
Google also offers a digital marketing course free of cost. If you’re interested in that, check this out:
👉 Free Digital Marketing Course by Google Digital Garage
What are the courses like?
The courses in Facebook Blueprint Certification are mostly short, to-the-point, and self-paced with duration in the range of 15 to 50 minutes. You can take them as per your preferred schedule on their e-learning platform. They’re mostly step-by-step tutorials with rich knowledge of digital marketing and bringing business online. Some of the courses’ names are given as follow:
- Map the Customer Journey
- Set Marketing Goals
- Select your SM Channels
- Tell your Business Story
- Create and Manage a Content Calendar
- Stay Connected with your Customers Online
- Attract and Build Audience on SM
- Engage and Communicate with Customers
- Marketing with Meta Technologies
- Establish an FB Page
- Bring your Business Online with Instagram
- How to Turn Instagram Posts into Ads
- The Importance of Campaign Objectives
- Create Audiences in Ads Manager
- Ad Placement, Budget and Schedule
- Create Ads from your FB Page
- Pixel and Conversion API
- Manage your Ad Campaigns
- And many more
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How to enroll?
To enroll yourself in the free digital marketing courses by Meta, you’ll have to sign up and make an account on their e-learning platform either using your Facebook Account or filling the required info. After making your account, you’ll have to enroll in your preferred courses. Just complete the tutorials and quizzes in the respective courses to earn your target certifications. As simple as that.
The courses catalog can be accessed using the following link button:
That’s all about Facebook Blueprint Certification from our side. If you’ve found these free online courses helpful, kindly share it with others. For regular updates on such useful stuff, stay in touch with us on our social media handles. Cheerio!
